Frank Dick

With a history of sporting excellence, and with over the past 25 years of speaking to hundreds of companies both in the UK and around the world, Frank has recognised key areas of personal and professional development that, once taken out of a “training room” mentality and put into a different context, can lead to individual and team progress simply by giving a different perspective.

Frank’s expertise derives from years of detailed research into individual success and achievement. He combines this wealth of knowledge and experience into an informative and motivational approach to achieving long-lasting transformation of both individual and team performance.

"We have run conferences all over the world and the feedback has shown Frank's presentation to be the best many people have ever seen."

American Express

Frank is President of the European Athletics Coaches Association, Member of the IAAF Coaches Commission, as well as Chair (and architect) of the IAAF Academy. From 1979 to 1994 he was the British Athletics Federation's Director of Coaching, where he was widely acknowledged as and remains one of the outstanding sports coaches and coach mentors in the world.  In this position Frank led the British Athletics team into its "golden era" with Olympic gold medalists such as Daley Thompson, Steve Ovett and Sebastian Coe. Frank personally trained Daley Thompson and created training programmes for individuals such as Gerhard Berger, Katarina Witt, Boris Becker and Justin Rose.

"He brought a professionalism to the management of the team that we had never had before or have had since."

Seb Coe, Running My Life

In 2016 Frank was invited by Eddie Jones to undertake a challenging position in the UK as strategic planning consultant the England Rugby Leadership Team in preparation for Rugby World Cup 2019 Japan. 

Frank’s contribution to sport and coaching has been recognised in being awarded an OBE in 1989, induction to the UK Coaches Hall of Fame in 1999 and the prestigious title "UK Sporting Hero" by Sport UK in 2001.

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